Surf Travel Market Overview

Significant gap between high-end, luxury surf resorts that are out of reach and traditional, no-frill surf camps that cater to young, budget-minded travelers

Traditional surf camps are often not located on or near the ocean.

There are more than 35M surfers worldwide and growing - with a willingness to pay a premium for sustainable tourism.

Modern surfers are well-educated, affluent, and experience-driven explorers. 38% of surfers spent over $3,000 on their last surf trip, and 17% spent more than $5,000. 44% of surfers have an annual income of > $100K.

Surfvana targets neighboring beaches of the most famous surf destinations for high quality and smaller crowds, as 72% of surfers ranked lack of crowds as the #1 most important factor when planning a trip.

Costa Rica has high accessibility from North America and Europe, with more than 400K surfers traveling to Costa Rica each year.

The U.S. is Costa Rica’s largest travel partner, accounting for 1.29 million (55%) tourists in 2022 - easily accessible from major American airports.

Approximately 16.6% of 2.4 million annual tourists plan to surf in some capacity while visiting Costa Rica. Surfvana aims to capture surfers at every skill level, from beginner fun to expert wave riders.